Frequently Asked Questions

Whether you are exploring digital marketing for the first time or looking to switch to a new agency, we know you will have questions. We have put together honest, straightforward answers to the things we get asked most often. If you cannot find what you are looking for, feel free to get in touch directly and we will be happy to help.

About Market Deck

  • What does Market Deck do?

    Market Deck is a Leeds-based digital marketing agency offering website design, search engine optimisation (SEO), social media management, content creation and paid social advertising. We work with small and medium-sized businesses across Leeds and West Yorkshire, helping them build a strong online presence and generate consistent, measurable results.

  • Where is Market Deck based?

    We are based in Leeds, West Yorkshire. Being a local agency means we genuinely understand the local market, the businesses in it and the customers they are trying to reach. We work with clients across Leeds and the wider West Yorkshire region, as well as businesses further afield across the UK.

  • What kinds of businesses does Market Deck work with?

    We work with a wide range of businesses, from independent trade companies and local hospitality businesses through to retailers, professional services firms and B2B organisations. Our clients have included steel fabricators, roofing contractors, pet services businesses, construction suppliers and more. If you run a small or medium-sized business and want to improve your online presence, we would love to hear from you.

  • Why should I choose a local Leeds digital marketing agency over a national one?

    Working with a local agency means you get a more personal service, a team that genuinely knows your area and market, and direct access to the people actually working on your account. At Market Deck, you will never be passed between account managers or lost in a large agency structure. We are a dedicated team that treats every client as a priority, and our results speak for themselves.

  • Why does my business need a professional website?

    Your website is often the first impression a potential customer has of your business. A professional, well-designed website builds credibility, communicates your services clearly and gives visitors a simple way to get in touch or make a purchase. Without one, you risk losing potential customers to competitors who have invested in their online presence, even if your actual product or service is superior.

  • What is included in a Market Deck website?

    All of our websites are built to be mobile-friendly, fast-loading and optimised for search engines from day one. We build with user experience and conversion in mind, meaning every page is designed to guide visitors towards taking action, whether that is submitting an enquiry, calling you directly or making a purchase. Our Pro package also includes copywriting and imagery.

  • How long does it take to build a website?

    Timelines vary depending on the size and complexity of the project. A straightforward small business website typically takes two to four weeks from sign-off to launch. Larger or more complex projects, including eCommerce sites, will take longer. We will always give you a clear timeline before work begins and keep you updated throughout the process.

  • Will my website work on mobile devices?

    Yes. All websites built by Market Deck are fully responsive and optimised for mobile. With over 60% of web traffic now coming from mobile devices, a mobile-friendly website is not optional, it is essential. We ensure every site looks and performs beautifully regardless of the device it is viewed on.


  • Can you redesign my existing website?

    Absolutely. If your current website is outdated, slow or not generating enquiries, we can redesign it from the ground up. We will assess what is working, what is not and build you a new site that properly reflects your business and performs far more effectively online.

  • What is SEO and why does my business need it?

    SEO, or search engine optimisation, is the process of improving your website so that it appears higher in search engine results when potential customers search for your products or services. The higher you rank, the more visible your business is to people who are actively looking for what you offer. Without SEO, even a beautifully designed website can struggle to attract organic traffic.

  • How long does SEO take to show results?

    SEO is a long-term strategy rather than a quick fix. Most businesses begin to see meaningful improvements in their search rankings and organic traffic within three to six months of starting work, though this varies depending on the competitiveness of your industry and the current state of your website. The results compound over time, and businesses that invest consistently in SEO typically see the strongest long-term returns.

  • What is local SEO and do I need it?

    Local SEO is the practice of optimising your online presence specifically to attract customers in your local area. This includes optimising your Google Business Profile, targeting location-based keywords and building locally relevant content. If your business serves customers in a specific area, such as Leeds or West Yorkshire, local SEO is one of the most effective ways to get found by people nearby who are ready to buy.

  • Will SEO work for my industry?

    SEO works for virtually every industry. Whether you are a trades business, a retailer, a hospitality venue or a professional services firm, there are people searching online for what you offer. Our job is to make sure your business is the one they find. We have delivered strong SEO results for clients in construction, fabrication, hospitality and more.

  • Do your websites include SEO?

    Yes. All Market Deck websites include on-page SEO as standard. This means your site is set up correctly from launch with keyword-optimised page titles, meta descriptions, heading structure and clean code. For businesses looking to go further with ongoing SEO work, we also offer dedicated monthly SEO plans.

  • Why is social media important for my business?

    Social media gives your business a direct line of communication to your existing and potential customers. Regular, quality content builds brand awareness, fosters trust and keeps your business front of mind when someone is ready to make a purchase or enquiry. For many small businesses, social media is also one of the most cost-effective ways to reach a highly targeted local audience.

  • Which social media platforms should my business be on?

    The right platforms depend on your business and your audience. For most small businesses, Facebook and Instagram are strong starting points as they offer broad reach and excellent paid advertising tools. LinkedIn is particularly valuable for B2B companies looking to connect with other businesses and decision makers. We will advise you on the platforms most suited to your goals before any work begins.

  • What is the difference between organic and paid social media?

    Organic social media refers to the content you post to your profile without paying to promote it, relying on your existing followers and the platform's algorithm to reach people. Paid social media involves running targeted adverts to reach a wider or more specific audience, including people who do not already follow you. Both have a role to play, and the most effective strategies often combine the two.

  • How often should my business be posting on social media?

    Consistency is more important than volume. Posting regularly, even if it is only a few times per week, is far more effective than posting in bursts and then going quiet for weeks at a time. Inconsistent posting confuses the algorithm and means your audience gradually stops seeing your content. Our social media management service ensures your profiles stay active and engaged week in, week out.

  • What if I already have social media but it is not performing?

    This is one of the most common situations we encounter. Many businesses have social media profiles that were set up with good intentions but have since fallen dormant or are posting inconsistently. We can take over the management of your existing profiles, refresh your content strategy and get things moving in the right direction. Having an existing following, even a modest one, gives us a warm audience to work with from day one.

Working with Market Deck

  • How do I get started with Market Deck?

    Getting started is simple. Get in touch via our contact page, give us a call on 07399 866 659, or drop us an email at info@marketdeck.co.uk. We will arrange a free, no-obligation conversation to understand your business, your goals and where digital marketing can make the biggest difference for you.

  • Will I be locked into a long-term contract?

    No. We do not believe in lengthy tie-in contracts. We want businesses to stay with Market Deck because they are seeing results, not because they are contractually obligated to. Our packages are designed to be flexible, and we will always be upfront about what is included and what you can expect.

  • How will I know if the work is delivering results?

    Transparency is important to us. We provide clear monthly reports covering the key metrics relevant to your campaign, whether that is website traffic, search rankings, social media reach, leads generated or ad performance. You will always have a clear picture of what is happening and what it is delivering for your business.

  • How often should my business be posting on social media?

    Absolutely. In fact, starting from scratch can sometimes be an advantage, as there are no bad habits or outdated content to undo. Whether you need a brand new website, your first social media profiles or a full digital marketing strategy built from the ground up, we have helped businesses in exactly that position and we know how to make rapid progress from a standing start.

  • Do you work with businesses outside of Leeds?

    Yes. Whilst we are proud to be a Leeds-based agency and the majority of our clients are in Leeds and West Yorkshire, we work with businesses across the UK. If you are based elsewhere and are looking for a straightforward, results-focused digital marketing agency, we would love to hear from you.

Still have questions?

If there is something we have not covered here, we would love to hear from you. Get in touch with the Market Deck team today for a free, no-obligation chat.